10 BestInCity Plan for Team

 

🔍 PHASE 1: Content + Listings Workflow (Foundation Phase)

📌 Step 1: Finalize Categories & Pilot Cities

• Cities: Start with 3 (e.g., Mumbai, Delhi, Bangalore).
  
  

• Categories (per city): Restaurants, Gyms, Preschools, Salons, Digital Marketing Agencies, etc.
  
  
  

Process:

1. Business List Curation
   
   

• Research top 20–30 businesses per category per city from:
  
  

• Google
  
  

• Gemini
  
  

• ChatGPT
  
  

• CoPilot
  
  

• Instagram / Google Maps B
  
  

2. Selection of Top 10
   
   

• Rank based on reviews, popularity, uniqueness, and relevance.
  
  

• Add diversity (include budget, premium, women-led, eco-friendly, etc.).
  
  

3. Write SEO Blog
   
   
   

4. Design with Canva
   
   

• Blog banners, thumbnails, social share graphics.
  
  

5. Editor Approval
   
   

• Check grammar, format, tone consistency.
  
  

6. SEO Optimization
   
   

• Add meta title, meta description, keywords, interlinking.
  
  

7. Publish
   
   

🤝 PHASE 2: Organic Business Outreach & Listing Acquisition

🎯 Objective:

To approach business owners organically, build relationships, get more accurate info, and offer free listings or even feature requests.

👣 Step-by-Step Process:

Step 1: Create a Professional Outreach Kit

• Intro email template
  
  

• “About 10BestInCity” one-pager (Google Docs or PDF)
  
  

• Sample Blog Links (e.g., “Top 10 Salons in Mumbai”)
  
  

Step 2: Identify Businesses

• Look up Instagram business pages, Google Maps entries, and marketplace directories.
  
  

• Prioritize small-to-medium businesses that need visibility.
  
  

Step 3: Outreach Methods

Platform	Tactic
Email	Personalized message with blog link
Instagram	DM with blog link + value proposition
WhatsApp	Friendly intro + link to the article
LinkedIn	Connect with founders + message
In-person	Optional visits if local

Step 4: Update Listings

• If a business wants edits or better placement, allow them to submit updates via a form.
  
  

• Collect updated logos, descriptions, special offers, etc.
  
  

🧩 PHASE 3: Listing Management System

✅ Listings Database

• Use Google Sheets to manage:
  
  

• Business Name
  
  

• Category
  
  

• City
  
  

• Listing URL
  
  

• Status (Published, Pending Update, Featured, Rejected)
  
  

• Contacted? (Yes/No)
  
  

• Response Received? (Yes/No)
  
  

• Paid/Free
  
  

• Contact Info
  
  

📢 PHASE 4: Organic Marketing 

1. Instagram & LinkedIn Strategy

• Post Frequency: 3 times per week per platform
  
  

• Content Ideas:
  
  

• "Top 5 Restaurants in Andheri – Ranked by You!"
  
  

• Behind-the-scenes blog creation
  
  

• Business Spotlights
  
  

• Carousel posts: “What Makes a Gym the Best in Your Area?”
  
  

• Testimonials from featured businesses
  
  

2. City Facebook Groups & WhatsApp

• Join local groups like:
  
  

• “Bangalore Foodies”, “Delhi Startups”, etc.
  
  

• Share blog links with genuine engagement.
  
  

• Ask group admins to pin or feature high-value posts.
  
  

3. SEO & Google Ranking

• Target long-tail local keywords (e.g., “best co-working space in Bandra 2024”).
  
  

• Internal linking from one city to another.
  
  

📊 PHASE 5: Monitoring, Review, and Optimization

🔎 Weekly Tasks:

Task	Tool
Blog traffic monitoring	Google Analytics
Keyword ranking check	Ubersuggest / Google Search Console
Blog performance report	Google Sheets
Business response tracking	Sheets or Airtable
Team performance tracking	Trello / Notion
Feedback collection	Google Forms

KPIs to Monitor:

• Blogs posted per week
  
  

• Organic visits per city page
  
  

• Average time spent per blog
  
  

• Number of businesses contacted
  
  

• Free/paid listings generated
  
  

• Number of shares/likes/comments on social